Coaching. Running. Adventure.

Eric Orton has a passion for adventure and challenge.

As a mountain runner, world-renowned run coach, and author, Eric has spent a lifetime exploring human potential and the limitless possibilities of the body and mind.

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Based in the outdoor adventure paradise of Jackson Hole, Wyoming, Eric personally coaches athletes online around the World, from recreational racers, competitive age groupers, to elite ultra marathoners.  All abilities welcome.

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As the coaching star and a featured character in Born To Run, Eric authored his first book, The Cool Impossible, as a way to help runners put it all together and become strong, fast, healthy runners who can challenge themselves to their own Cool Impossible goal and run beyond limits.

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Eric's goal is to build a global team of Cool Impossible runners who can interact as virtual training partners, supported by The Cool Impossible training methods, Mtn Running Academy, and the collective acheivements of the team.


If it seems impossible, it just might be worth doing!

JOIN THE 12,000+ MEMBER TEAM TODAY 

The Cool Impossible by Eric Orton

  • Foot strength exercises to catapult performance, combat injuries, and transform technique
  • A total-body strength program aimed at creating an athletic running body
  • Step-by-step run-form coaching for performance enhancement and lifelong healthy running
  • A run-training program providing the building blocks for endurance, strength, and speed
  • No-nonsense nutrition strategies for performance, health, and the ultimate running body
  • Visualization and mind-training tactics to run and live the Cool Impossible
  • And much more…

The Cool Impossible: Run Beyond Limits

 
“this is by far one of the best training books of the past decade.” - Competitor Magazine

Order links:

Amazon | Barnes & Noble | Penguin | Indie Bound

 

EO Mountain Running Academy

Latest Activity

Profile IconJulian, Tara, Alvin Malone and 1 more joined Eric Orton and The Cool Impossible
3 hours ago
Jay Mijares commented on Rich Warne's blog post Home Grown Adventures
"I definitely will give it shot, Rich!  Hopefully later this summer!"
18 hours ago
Jay Mijares replied to zaja demha's discussion Recovering from calf muscle pain/tear during transition programme
"I agree with Robert.  It does sound like the 13mm heel drop is affecting you.  To…"
18 hours ago
SATURNINO CONTRERAS AVILA is now a member of Eric Orton and The Cool Impossible
yesterday
zaja demha replied to zaja demha's discussion Recovering from calf muscle pain/tear during transition programme
"Hi Richard, Thank you very much for your advice. I will definitely start off slowly this time. I…"
yesterday
Robert Burpee replied to zaja demha's discussion Recovering from calf muscle pain/tear during transition programme
"Hi Zaja, if what you describe is correct & this appears to only happen when you are wearing…"
yesterday
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First day on the Lake. #jacksonhole #tetons #jennylake…

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Recovering from calf muscle pain/tear during transition programme

Hi everyone,I have now read The Cool Impossible 5 times in a row. Such an incredible and inspiring…See More
yesterday
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First jaunt up and around Black Tail Butte this Spring. Lots of threshold intervals based on…

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One of the most dibilitating mistakes ultra runners make is not running fast enough to improve…

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Great coaching session today with @margotwatters : 3 X 15' climbs at threshold watts. The…

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Robert Burpee liked Rich Warne's blog post Home Grown Adventures
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Robert Burpee posted a status
"Tonight had a blast #homegrownadventures with the family to a local nature park jackets & headlamps for all, from front door to front door"
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#TBT There are so many great trails in The Canyon other than; down up, down up.…

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Thursday
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Not sure I need the sun to come out. Perfect running weather as we speak in…

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Profile IconPamela Wilkins, Allison and Yuddy Andrea joined Eric Orton and The Cool Impossible
May 24
 
 
 

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Blog Posts

Home Grown Adventures

Posted by Rich Warne on May 17, 2016 at 5:46am 5 Comments

1 mile and 20 min Test

Posted by Robert Huizenga on April 10, 2016 at 3:01pm 4 Comments

Year Number 5

Posted by Patrick Garrick on April 3, 2016 at 8:40am 2 Comments

It's going to be a Giant year!

Posted by Lori Enlow on March 15, 2016 at 8:46am 3 Comments

for the love....

Posted by Lori Enlow on February 18, 2016 at 6:16pm 2 Comments

DREAMING BEYOND FEAR AND LIVING BEYOND LIMITS

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